Current Career Position
Digital Media Associate, Live Nation Entertainment / Ticketmaster
Manage digital strategy and planning for the concerts, music, product, theater/Broadway, and travel and experience categories. Support Ticketmaster’s digital strategy and planning team with digital media planning for categories, including NFL, NBA, and USTA.
Previous Career Positions
Tour Marketing Coordinator,
Live Nation Entertainment
Facilitated tour marketing activities for global tours, including marketing research, reviewing and approving paid media, coordinating partner promotions, and liaising with internal and external teams, including artist management, tour directors, and Live Nation’s digital media team, on tour details. Global and domestic tours included artists in a variety of genres, including Metallica, Post Malone, and Doja Cat.
Digital Producer,
Live Nation Entertainment
Worked on digital promotions by creating microsites, gathering marketing analytics, project managing promotions, and more. In 2021, my team and I received an award from The One Club for Creativity for Innovation & Transformation / Innovation in Lockdown for our work on the Adobe Creativity Tour, which featured international promotions in partnership with festivals and artists, such as Lady Gaga.
Marketing Coordinator,
Santa Monica Travel & Tourism
Managed social media platforms, maintained the website by posting blog articles & press releases and using basic SEO practices, and more.
Marketing Chair,
WE Nation
(Live Nation Entertainment’s Women in Entertainment Organization)
As a volunteer, I am the marketing chair for Live Nation’s WE Nation organization. I sent and designed and organization communication, including invites, surveys, reminders. I also created a deck of survey results depicting how our committee can improve future WE Nation events, and I presented it to the then VP of Human Resources at Live Nation Entertainment.
Internships
Marketing Intern,
San Diego Magazine
Assisted the marketing director of San Diego Magazine and Exquisite Weddings in marketing campaigns, conducting research for the potential success of future SDM events and SDM‘s online store prior to its launch, edited digital web ads and print ads, posted to SDM & Exquisite Weddings‘s Pinterest pages, took photos for its Instagram page, and more.
President,
American Marketing Association
Led an executive board of 6-8 students and an organization of 70-75 students to bring marketing experience and learning opportunities to The University of Iowa, including the re-vamp of our award-winning, regional marketing competition between multiple universities.
Web Editor,
VERVE Magazine
Used HTML & CSS to edit the site to better display blog posts on different devices, coded multi-media articles, and analyzed Google Analytics to make recommendations to article editors and social media editors on the best performing content.
Rhiana S. Chickering 