Digital Media Strategy & Planning Specialist – Live Nation Worldwide / Ticketmaster

Manage digital strategy and planning for the live music/concerts, theater/Broadway, Las Vegas residencies, and travel and experience categories.
Support Ticketmaster’s digital strategy and planning team with digital media planning for sports categories, including NFL, NBA, and USTA.
Create decks outlining digital media plans and performance.
Attend regular vendor meetings to keep updated with the digital media landscape, and report back to the team.
Conduct test and learn projects.
Conduct end of season reporting cross-category.
Monitor spend caps.
Communicate with internal and external stakeholders.
Use Domo to monitor campaign progress.