Live Nation / Ticketmaster
Digital Media Associate
October 2023 – Present
- Manage digital strategy and planning for the concerts, theater/Broadway, and travel and experience categories.
- Support Ticketmaster’s digital strategy and planning team with digital media planning for categories, including NFL, NBA, and USTA.
- Create decks outlining digital media plans and performance.
- Attend regular vendor meetings to keep updated with the digital media landscape, and report back to the team.
- Conduct and participate in test and learn projects.
- Conduct end of season reporting cross-category.
- Monitor spend caps.
- Communicate with internal and external stakeholders.
- Use Domo to monitor campaign progress.
Rhiana S. Chickering 